Franchise Spotlight: Pest Control
Pest control industry trends show that this is a sector with a strong future ahead.
Insect, rat or any kind of infestations are a nuisance. And when they are discovered in homes or workplaces, we want them gone and gone quick! There is therefore a high demand for efficient and effective pest control services in the US. This sector covers a broad range of areas - from vermin, moths and bedbugs, to birds, wasps and woodworm. Unsurprisingly, there is a diverse range of franchises on offer in the pest control industry.
Pest control industry analysis
Most franchises in this sector are home based but require franchisees own a van to transport kit and reach customers. A driver’s license is therefore a must. A background in pest control isn’t necessary, although this won’t suit anyone who is squeamish or gets creeped out easily by rats, bugs or any form of pests. Franchisees should have a head for business, management and strong intrapersonal skills.
As well as leaning on the wider reputation of a franchise brand, building up a local reputation is key. Word of mouth and obtaining local support is an important part of publicity and marketing in this industry. Customers expect a thorough and efficient service. Although customers hope not to use your services again, they will be sure to recommend you to anyone who does, if you’ve done a good job.
Analysis shows that factors such as global warming, population growth and an increase in international travel have led to a surge in need for pest control. This is therefore a lucrative and reliable business model, and obtaining a franchise can be the perfect way to break into this industry, with less risk but high rewards.