Franchise Spotlight: Pizza
Pizza industry trends show this is a sector that lends itself perfectly to franchising.
American’s love pizza! It’s one of the most popular foods in the country and statistics show it’s now a staggering $45.73 billion industry.
The most successful pizza businesses are chains, which makes it ideal for franchising. Many of these franchise brands are on a global scale, with Domino’s Pizza being the largest pizza company in the world. The pizza franchise sector is, therefore, a reliable and lucrative business model, with huge potential for expansion.
Pizza franchise industry analysis
One of the many great things about pizza is it’s relatively straightforward and cheap to make. Businesses don’t need to carefully cultivate menus or prepare lots of different dishes. Furthermore, it’s great for sharing, making it a social dish and a universal crowd-pleaser.
Customers expect great taste, ease and competitive prices. Franchisees will benefit from the training, systems, support and suppliers the franchise will offer, as well as a recognized brand name that will draw in loyal customers. Reputation is everything and customers want to go with a reliable brand they know and love.
You don’t necessarily need food industry experience to become a franchisee. You may be interested in the management and operational side of the business. The hours can be long though, which may not be viable if you’re seeking a good work/ life balance.
There is no doubt that restaurants have suffered in 2020, because of the global pandemic. However, takeaway pizza companies and restaurants that provide a delivery option have actually thrived. This is a business model that can weather economic storms.
Our love of pizza isn’t going anywhere. With attractive profit margins, global, reputable brands and a loyal customer base, pizza franchises can be great option for anyone looking to acquire a food business, but without those initial start-up pains.