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Viral Recovery And Wellness Brand In Washington DC For Sale

District of Columbia, US
Asking Price:
$427,500 Inventory / Stock included
Sales Revenue:
$296,753
Cash Flow:
$128,247

Acquire a premium recovery and wellness ecommerce brand generating $296,753 in annual revenue and $128,247 in reported profit, with a 43% profit margin, more than 3 million organic video views, and established major retail partnerships.

This Washington, DC-based business specializes in wellness and recovery products marketed for headache, migraine, hangover, stress, and recovery relief. The brand has demonstrated strong consumer demand through recurring product sellouts, viral social media content, and partnerships with major retailers, extending its reach beyond direct-to-consumer ecommerce. A standout attraction is the brand's substantial organic marketing presence. With more than 23,000 TikTok followers, 3,000 Instagram followers, and an email list exceeding 15,000 subscribers, the business has developed valuable direct access to an engaged audience. Its content has generated over 3 million organic video views, helping attract customers without relying exclusively on paid advertising.

Sales operate through an established Shopify storefront, supported by manufacturing and logistics partners. Customers are primarily based in the United States, with acquisition driven by organic social media, paid advertising, email marketing, and word-of-mouth recommendations.

The business requires approximately 5–10 hours of owner involvement per week, primarily covering inventory oversight, customer service, supplier coordination, and optional marketing activities. This lean operating model provides flexibility for an incoming owner while maintaining established manufacturing and fulfillment arrangements.

The acquisition includes the brand's trademarks, supplier relationships, social media accounts, website, domain, creative assets, and email subscriber list. Approximately $30,000 in inventory is also included in the $427,500 asking price.

Growth opportunities include expanding existing retail and wholesale distribution, developing influencer partnerships, entering international markets, and introducing complementary wellness and recovery products. The brand's established audience and history of organic engagement provide a foundation for additional product launches and customer acquisition initiatives.

This opportunity is particularly suited to an ecommerce entrepreneur, consumer wellness company, or brand operator with experience in digital marketing, retail distribution, or consumer products.

Offered at $427,500, including approximately $30,000 in inventory, the business combines demonstrated consumer demand, established retail relationships, a substantial social media following, and reported annual profit of $128,247.

Enquire today to explore this premium recovery and wellness brand acquisition. Further business and financial details are available to qualified buyers following execution of a nondisclosure agreement.

Property Information

Location:

Based in Washington, DC, United States, this ecommerce wellness brand primarily serves US consumers through its Shopify storefront.

The business also has established retail partnerships, providing distribution beyond its direct-to-consumer sales channel. Manufacturing and logistics are supported by existing external partners.

Business Operation

Expansion Potential:

The business offers several opportunities to increase sales, broaden distribution, and develop its existing consumer audience.

Expanding retail and wholesale partnerships could introduce the brand to additional physical stores and commercial distribution channels, building on its existing relationships with major retailers.

Influencer partnerships and creator-led marketing campaigns could extend the brand's organic reach and introduce its recovery and wellness products to new audiences.

The existing email list of more than 15,000 subscribers provides opportunities for product launches, repeat-purchase campaigns, and targeted customer promotions.

Introducing complementary wellness and recovery products could broaden the catalog and create additional purchasing opportunities for existing customers.

International expansion presents another potential growth avenue beyond the brand's predominantly US customer base.

Further development of organic social media campaigns, alongside selective paid advertising, could build on the brand's history of viral content and established consumer engagement.

Competition / Market:

The brand distinguishes itself through strong organic consumer engagement, recurring product sellouts, and established major retail partnerships.

Its social media presence includes more than 23,000 TikTok followers, over 3,000 Instagram followers, and more than 3 million organic video views. An email list exceeding 15,000 subscribers provides an additional direct marketing channel.

This combination of organic reach, established retail relationships, and consumer demand provides several avenues for customer acquisition beyond paid advertising.

Other Information

Inventory / Stock value:
$30,000 - included in the asking price