This established Live 2 B Healthy fitness franchise delivers on-site group fitness, personal training, and small-group sessions inside senior living communities across two exclusive territories in Eastern/Southeastern Iowa. The business serves a rapidly growing demographic, with strong demand for senior wellness and fall-prevention programming. The current owner has invested heavily in systems and infrastructure, making this a turnkey opportunity that is well positioned for a growth-oriented new owner.
Key Advantages for a New Owner Include:
-Proven model with happy clients
The franchise uses evidence-based senior fitness programming with high engagement, positive outcomes, and strong relationships at existing communities.
-Turnkey, systemized operation
A fully implemented Mindbody platform handles scheduling, billing, and client management, significantly reducing administrative workload. The sale includes access to an established sales funnel and detailed territory market research (GBBIS), giving you a clear roadmap to additional prospect communities.
-Attractive territory structure
The opportunity includes two Iowa territories with contracts extending into 2027 and 2028 (with option to extend), providing near‑term revenue stability as well as a shorter initial commitment horizon for a buyer evaluating franchise ownership.
-Built-in marketing expertise
The current owner brings prior experience as a corporate marketing director for the brand and has organized the business, messaging, and systems for scalable growth. A buyer will benefit from this foundation and the franchisor’s proven marketing playbook.
