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Profitable Mother And Baby Branded Amazon Store For Sale

New York City, New York, US
Asking Price:
$125,000 Inventory / Stock included
Sales Revenue:
$697,876
Cash Flow:
$105,762

Earth Mama is an established Amazon FBA brand operating in one of the most recession-resistant niches in e-commerce: products for mothers and newborns. Parents do not delay or skip purchases for their babies regardless of economic conditions, and repeat purchase rates in this category are among the highest on the platform.

The brand generated $697,876 in revenue in 2025, producing $105,762 in net profit. Operations are fully remote and run through Amazon FBA, requiring no warehouse, no employees, and no physical infrastructure of any kind.

The product catalog is built around consumable, repeat-purchase items that customers reorder consistently throughout the year: Organic Diaper Balm, Nipple Balm, Baby Lotion for Sensitive Skin, Raspberry Leaf Tea for Postpartum Recovery, Baby Face & Cheek Balm, Postpartum Recovery Kit, and Organic Skin & Scar Balm.

These are not gift items or seasonal products. They are daily-use essentials that mothers repurchase month after month, creating a predictable, compounding revenue stream that holds up across every quarter of the year.

The brand name, product listings, supplier relationships, and all operational assets transfer with the sale. A new owner can step in immediately with no disruption to existing sales velocity.

Key Highlights:
1.) $697,876 in 2025 revenue with $105,762 net profit
2.) Room to expand through ad optimization
3.) Fully remote, home-based operation - Amazon FBA handles all fulfillment
4.) 100% consumable product catalog - high repeat purchase rates
5.) Year-round demand with no seasonal dependency
6.) Includes all brand assets, supplier relationships, and product listings
7.) No employees or warehouse required

Property Information

Location:

Inventory is stored at Amazon FBA fulfillment centers and shipped directly to customers nationwide. There are no physical facilities, no lease obligations, and no fixed overhead tied to a location. The business can be operated from anywhere in the world. (Home Based)

Premises Details:

N/A

Business Operation

Expansion Potential:

The brand is currently running lean with minimal advertising investment relative to its revenue. A buyer who brings focused PPC management and ad spend to the catalog will see meaningful margin improvement from day one. Additional growth opportunities include expanding to Walmart Marketplace and a Shopify DTC storefront, launching Subscribe & Save enrollment to lock in recurring revenue, adding adjacent SKUs such as postpartum supplements or baby bath products, leveraging influencer and mommy blogger partnerships - a high-ROI channel currently untapped - and expanding internationally to Amazon UK, CA, and EU where demand for organic baby products is growing rapidly.

Competition / Market:

The mother and baby category is one of the most defensible niches on Amazon. Consumers in this space are brand-loyal, safety-conscious, and willing to pay a premium for trusted products. Earth Mama has established listings with review history and search ranking that cannot be replicated quickly. New entrants face significant barriers in gaining customer trust in a category where parents are highly selective about what they use on their newborns.

Reasons for selling:

My family and I are relocating internationally to Italy and will not be able to manage the business effectively from overseas. The business is being sold in full operating condition with no performance issues. This is a lifestyle-driven exit, not a financial one.

Trading hours:

24/7

Employees:
1
Years established:
2022

Other Information

Support & training:

Seller will provide up to three months of post-acquisition support covering supplier relationships, reorder processes, Amazon account operations, and PPC structure. All SOPs and operational documentation will be provided at closing.

Inventory / Stock value:
$12,000 - included in the asking price
Website:
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Home based:
This business can be run from home
Relocatable:
This business can be relocated