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Profitable Insurance Pay-Per-Call Marketing Agency For Sale

Sacramento, California - North, US
Asking Price:
$2,100,000
Sales Revenue:
$5,631,691
Cash Flow:
$633,948

Profitable, High-Growth Insurance Pay-Per-Call Marketing Agency | ​$5.6M+ TTM Revenue

This Company is a U.S.-based, fully remote performance marketing company operating in the insurance space. The business runs on a proven pay-per-call model. Publishers generate qualified, consumer-initiated inbound insurance calls, the Company tracks, routes, and optimizes that volume, and insurance buyers, including agencies, carriers, and licensed providers, purchase the calls they need to grow.

Founded by a team of serial entrepreneurs with 15+ years of combined experience building, scaling, and exiting performance marketing businesses, the Company has scaled to a $5.6M+ trailing twelve month revenue run rate while remaining lean, asset-light, and largely automated. Current ownership devotes only a modest number of hours per week to the business. Day-to-day operations run independently, and growth has come primarily through organic referral.

About the Business:
Trust-first reputation in a niche where trust is the scarcest asset. Near-zero buyer churn, with most new relationships arriving by word of mouth.

Lean, high-margin spread-based model, with publisher and media cost on one side and insurance buyer payout on the other.

Real, well-documented headroom for growth, including live call transfers, web and lead-gen expansion, in-house media buying, additional insurance verticals, and a buyer base that is still under-penetrated relative to the Company's publisher supply.

A deliberate, proactive sale by an experienced ownership group, who built the business with a clean, professional transition to a strategic buyer in mind from day one.

As more insurance advertisers shift ad budget toward performance-based acquisition and away from traditional media, a business built the way this one is built stands to benefit directly.

The founding partners are experienced entrepreneurs with a track record of building,
scaling, and successfully exiting businesses. The Company was structured from inception as a lean, transferable, professionally run operation: documented buyer/publisher relationships, no long-term contracts locking in either side, and portable operations. In approximately 15 months, the founders have built the company to $5.6M+ in TTM revenue, establishing the buyer network, publisher relationships, and operating infrastructure. They believe the business has reached a natural point for a new owner to build on that foundation and pursue its next phase of growth.

Stated financials are TTM through August 2026.

Contact us today for more information about this exciting, profitable business!

Property Information

Location:

Fully virtual business - No fixed real estate costs. Own and operate the business from home, the beach, or anywhere in the world!

Business Operation

Management type:
This business is owner operated.
Expansion Potential:

Current owners devote very limited weekly hours to the business; meaningful headroom exists for a more active owner or larger team. Opportunities for growth include:

  • Live call transfers
  • Web Lead Generation / pingpost
  • Internal media buying
  • Additional verticals and GEOS
  • Business development to expand buyer base
Competition / Market:

Industry Growth & Tailwinds

The insurance performance marketing space is growing fast, and this business sits right in the middle of it.

  • The US paypercall market is roughly a $12 billion industry, growing at close to 16% a year
  • The broader insurance lead generation ecosystem is estimated at $5.2 billion to $6.8 billion annually across all major subverticals
  • Final expense and life insurance premiums grew 32% industry wide last year, with policies sold up 25%
  • Medicare Advantage enrollment has reached 35 million people, or 55% of everyone eligible, and is still climbing
  • More than 23 million Americans are enrolled in ACA marketplace plans every year, keeping demand steady year after year
Reasons for selling:

The founding partners are experienced entrepreneurs with a track record of building,
scaling, and successfully exiting businesses. The Company was structured from inception as a lean, transferable, professionally run operation: documented buyer/publisher relationships, no long-term contracts locking in either side, and portable operations. In approximately 15 months, the founders have built the company to $5.6M+ in TTM revenue, establishing the buyer network, publisher relationships, and operating infrastructure. They believe the business has reached a natural point for a new owner to build on that foundation and pursue its next phase of growth.

Trading hours:

24/7

Employees:
6
Years established:
2

Other Information

Support & training:

Owners have experience selling previous businesses, so a smooth and efficient Handover is assured.
All three founders will support the new owner following an agreed-upon transition period. Management estimates approximately one month to transition day-to-day operations, key relationships, systems, and business knowledge to the new owner.

Owner financing:
Owner financing is available. Please contact the seller for more information.
Financing available:

Seller prefers a primarily cash transaction. Open to a reasonable seller- financing component for well qualified buyer with substantial cash down at close

Home based:
This business can be run from home
Relocatable:
This business can be relocated
Contact Broker