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Est. 2001, Ethically Sourced, Internationally Recognized, Lifetstyle Brand
This 17 year established manufacturer and brand is a recognized premium/luxury authority in the product categories of intimates, sleepwear, loungewear, and athleisure for the expectant and new mothers. ---
Internationally recognized with retail and etailer distribution across US, Canada, Australia, Japan, Hong Kong, Europe, South America, and the Middle East. ---
Beautiful collections made from luxurious fabrics like pima cotton, super soft bamboo and luxe lace. ---
Sold in higher end sales channels like Nordstrom and Soma. ---
Celebrity endorsed (organically, not paid) and featured in media (including multiple media channels even in this month, May). ---
Social mission, social enterprise - and was operating like this from day one. Well before it become a fad. ---
Warehouse and headquarters in Maryland. Digitally connected (virtual) team across the US. Works with 9 factories across South America. ---
Wholesale accounts and direct to consumer online sales. ---
Includes approximately $300,000 value inventory and many other assets. ---
* Presentation deck with complete overview of the business is available to all qualified and interested parties. *
The company has its warehouse and headquarters in Maryland. The staff, with 2 payroll employees and an additional 4 contractor relationships, along with 5 regional salesreps work "in the cloud" and are located across the US. Factories that the Company works with are located in nine locations across Brazil, Peru, Colombia, and Mexico.
Opportunity for growth is large. Details are provided in a supplementary Presentation deck available to all enquiring parties. The strongest areas of growth will be digital: marketplaces, affiliate, online marketing, online community and similar. By improving this area, this Company and brand can outpace competitors in its product category. While sales and retail/etail partnerships exist worldwide, naturally the bulk of sales are within the US. Heavier market penetration into Europe, Australia, Middle East and other markets can open up wonderful opportunities.
The company has many strengths that are highlighted in a simple Presentation deck provided to all qualified, interested parties. The brand and quality are top tier. It has strong retail partnerships. Strong media presence. And many production and operations advantages. This gives it a genuinely tremendous opportunity for scaling globally. The cons: the Owner started the company in a different business environment (2001). It was all about high touch, retail, wholesale. Now it's a heavily digital, online marketplace, online shopping environment. In fact, the growth sector for all of fashion is online shopping. The Company has a weakness in this area. A new Buyer has a tremendous opportunity in remedying this "leak" by improving the digital presence, direct to consumer sales, online marketplace, Amazon and online advertising. The Company is very well positioned. It's a well loved brand with a heart and top tier product quality yet in a price range between affordable and luxury.
After 17 years of operation, owner has new personal pursuits / personal life goals.
All payroll staff, contractors and partnerships are expected to continue. Owner would provide training and support based on negotiated terms.
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