Sunglasses for runners drive this company. It has been operating for over fifteen years, and the current owner bought it seven years ago. Ninety percent of the line is built for running, with light frames that stay put and do not bounce. Lenses come in anti-fog, polarized, transition, and blends of those.
Sales run through two channels. About 75 percent come from the company website and the rest through Amazon. Orders are handled on Shopify and Amazon Seller Central. An email list of roughly 8,000 people gets a promotion most weekends, and plenty of customers buy again and again.
Work adds up to about three or four hours a week. The owner packs orders at home and drops them at the post office each morning. He works in it, not on it. There are no employees and no lease.
You do not need eyewear experience. Anyone comfortable with online selling can learn the daily routine fast. Someone who knows paid ads, social media, or Amazon listings has the most room to grow it. Prices have not gone up in seven years.
Selling comes down to the owner's stage of life. He wants less responsibility. About $95,000 in inventory sits on hand, and one main overseas supplier handles nearly all of the product. The business is home based in Nevada and can move anywhere.
The seller will train the new owner.
For financials and photos, request more information using the form on this page. An NDA will be emailed to you.
