Niche-Focused Women's Bag Brand, Online and Wholesale
The Company is known for its high-quality nylon craftsmanship, distinctive design aesthetic, and strong customer loyalty. In addition, the Company has recently launched a complementary line featuring women’s clothing and bags, further expanding its presence in the fashion and accessories market.
Originally founded in 2000 as a retail storefront located in New York City, in 2012, the Company expanded its reach by launching its e-commerce platform. The physical storefront operated successfully for two decades before closing in 2020.
The wholesale division was introduced in 2003 and has historically contributed between 30% and 50% of total revenue. Over the years, the company has maintained more than 200 wholesale accounts. Currently, the business generates the majority of its revenue through direct-to-consumer retail sales, however key growth opportunities include expansion into retail brick-and-mortar locations, scaling the wholesale channel, diversifying product offerings, and broadening the customer base to include international markets.
Business is home-based. A 200 sq ft storage space is utilized for inventory.
