This turnkey franchise is strategically located inside the Walmart Supercenter providing exceptional visibility and exposure to a steady stream of shoppers throughout the day. It is situated near the front of the store, allowing it to capture both planned and impulse purchases from Walmart customers. The host store is a full-service Walmart Supercenter, one of the area's busiest retail destinations, offering groceries, general merchandise, pharmacy, and numerous customer services that help generate consistent foot traffic.
Year Established 2025
Facilities & Assets
The business occupies a modern, efficiently designed quick-service space equipped with the furnishings, fixtures, equipment, and signage necessary to prepare and serve Wetzel's signature menu of fresh-baked pretzels, pretzel bites, pretzel dogs, beverages, and other specialty snack items. The compact footprint allows for efficient operations while minimizing overhead and simplifying day-to-day management.
The location has limited overhead costs and pays only a small base rent or 8% of sales.
All assets are new and warranties may still apply.
The franchise will provide their franchise training. The seller will also spend one additional week with the buyer to help provide an orderly transition of the business.
Market & Competition
None in direct competition
The specialty snack food segment of the quick service restaurant industry caters to consumers seeking convenient, freshly prepared grab-and-go food options. Businesses in this category benefit from high foot traffic, impulse purchases, and broad consumer appeal, particularly in shopping, entertainment, and travel destinations. Franchised brands often leverage established operating systems, brand recognition, and national marketing to drive customer demand.
Growth & Expansion
Marketing and catering as well as being a hands-on owner can improve sales and profitability of this operation
