This business is a performance-driven, direct-to-consumer e-commerce brand operating in the booming skincare and beauty vertical. The company specializes in a highly curated product offering, featuring premium skincare devices alongside a high-margin range of consumable skincare products such as serums, oils, collagen powder, and topical treatments. Every item aligns with modern beauty-tech trends and strong consumer demand across core European markets
Key Highlights
TTM Revenue: $565,000
TTM Net Profit: $189,000
AOV (Average Order Value): $110
Net Margin: 33.8%
Platform & Channels: Shopify, Meta Ads Engine, Email (Klaviyo), and a Hybrid Pre-Stocked 3PL Model.
The business combines a highly active, recurring product catalog with an automated, capital-efficient operating structure and outstanding historical profit margins. This makes it an exceptional acquisition opportunity for e-commerce operators, portfolio buyers, or performance marketers seeking a highly stable digital asset with direct multi-country scaling potential.
Investment Highlights
High-Demand Skincare & Device Catalog: Features an exclusive flagship premium beauty light device paired with a complementary range of serums, oils, collagen powder, and topical formulations.
Exceptional Retention Economics: Boasts an outstanding 41.56% lifetime repeat purchase rate that climbs to 56.47% over a 90-day period. This organic loyalty sharply reduces effective customer acquisition cost on a lifetime basis.
Turnkey Meta Ads Infrastructure: Driven by a highly optimized Meta Ads acquisition engine boasting a 95% account health score and two evergreen creatives performing profitably for over 18 months.
Asset-Light Pre-Stocked 3PL Model: Utilizes a streamlined logistics structure with a trusted local Netherlands-based warehouse handling 100% of picking, packing, and domestic shipping.
Massive Customer Database: Holds an established list of 6,718 lifetime customers alongside a warm email database containing 5,307 active Klaviyo profiles.
Streamlined Daily Workload: Managed smoothly via documented Standard Operating Procedures (SOPs) and an integrated Typeform skin-test funnel that completely automates personalized product recommendations.
Reason for Sale: Owners reallocating focus and capital to other strategic opportunities.
Transition: 90-day post-close support included.
Financials and additional details available upon request.
