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This health-forward natural food chain and franchise concept checks all of the boxes in terms of what foodie entrepreneurs as well as franchisor operators often look for in a fast casual/QSR opportunity. This established SoCal entity boasts a remarkably versatile menu and business model, which contributes to its explosive growth potential. This multi-faceted, proven concept has diverse locations that can adapt to 200 square foot to 2,000 square foot food services spaces with or without hoods, significant retail space, beer and wine licenses or conversely, they can also thrive in retail only spaces, kiosks or those relegated to vending machines.
At its core, this brand is a healthy food provider with a loyal following in the tight-knit Los Angeles foodie community. This brand resonates with diversity, social awareness, environmental consciousness and profound respect for their like-minded patrons’ unique dietary preferences and budgets. Though this may connote several potential assumptions, they lack any form of political agenda or pretense in their business. Their sole agenda is help provide uniquely delicious, health and planet-friendly dining options to their community. Their grass roots approach to doing so has been to create convenient access and plentiful options to those communities they are located in, established best-practices for the diversity of neighborhoods they support, and establish a franchise system that they hope to see a larger, sophisticated food service and / or franchise network operation cultivate so their inspiration and passion can benefit like-minded denizens of far more communities.
This small chain operates locations that range in footprint from 450 square feet to 1,200 square feet, with effective monthly lease rates from $1,400 to $7,200. Each venue has a long term lease with suitable options for renewal. The chain’s furniture, fixtures, equipment and significant goodwill that is comprised of intellectual property, branding, concept and recipe development and its newly completed Franchise Disclosure Document (FDD) that allows franchise sales will be included in the sale.
Since sustainable (pun intended) long-term growth has always been the goal, new operators may choose to take this highly versatile concept in any number of directions. The obvious choice is to capitalize on the approved Franchise Disclosure Document in place to expand with like-minded and similarly passionate franchisees. One may target doing so locally, regionally or they can be as opportunistic as the supply chain can support. Alternatively, new operators may opt to open new corporate location to further refine the differing store models to suite their taste and optimize operating efficiencies. This may include opening singularly focused locations with consistent attributes or solely expanding in areas with comparable demographics, or they may prefer to customize hybrid models for every situation and location – whether this be a kiosk at a high-end mall or airport, a quick service food-court option, an upscale, retail only, or take-out or delivery only offering, a vending machine alternative or even a branded wholesale line for other retailers to showcase. Each concept variation has been contemplated and appears viable.
There is no shortage of new health-oriented food, beverage and other lifestyle concepts in Southern California. Part of what sets this enterprise apart is that it is not new. The first location opened over a decade ago and best operational practices have been honed, developed, revisited and revised ever since. The founder’s passion and the company’s mission has not waned, and the potential for competition has only fueled the desire to expand as health and environmental awareness grow. In the advent of third-party delivery apps literally taking over the food service world, this brick and mortar concept has found a way to successfully navigate that landscape, forge partnerships and create new distribution channels for online delivery and catering. Lastly, with the franchise model in place, the concept is finally poised to obtain the significant growth and achieve the positive community impact its founders envisioned.
4 Weeks at 30 hrs/wk
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