Franchise Spotlight: Women’s
With a growing number of women choosing to invest in franchises, the market for female-led business is booming.
Female franchisees interested in running their own business - one which may be designed to fit the needs of women, or aimed at attracting female customers and clients - will find a wealth of options in the Women’s franchising sector.
In 2019, 35% of business franchises in America were owned or co-owned by women - a figure which has increased steadily over recent years. With more women keen to be their own boss, the women’s franchise sector looks set to continue growing.
Research suggests that one of the key reasons women cite for looking to manage their own business is to align with their work-life balance and family commitments. As franchising offers such a variety of opportunities, both part-time and full-time, it is an appealing prospect for those looking to be in control of their own time.
There is no such thing as a ‘women-only’ franchise sector and the needs, experience and interests of those looking to invest in the Women’s sector will vary greatly. There are, however, a huge range of franchise opportunities available and trends suggest that the number of women investing in franchises will continue to grow.
Women’s Industry Analysis
The franchise industry has become much more active in its pursuit of female franchisees and the numbers of female-owned franchises are growing steadily. A franchise offers the opportunity to manage and run your own business, utilizing skills such as sales, finance, organization, people management and communication, as well as practical skills and personal interests.
With so much on offer in the franchise sector, those keen to invest have a wealth of businesses to choose from. Most companies will offer full and comprehensive training, as well as ongoing support and networking as you grow. Qualifications will vary depending on the area of business, but with such variety there really is something for every lifestyle and individual.