beem Light Sauna

Launch a Premium Light Therapy Studio Built for Repeat Visits

beem Light Sauna is an innovative health and wellness franchise designed for today’s fast-growing recovery and self-care market. The concept delivers a full-spectrum light therapy experience that uses light to extend the benefits of sauna sessions into a broader wellness routine focused on cellular revitalization. Guests visit for a boutique, spa-like experience in a private, tech-enabled setting that supports repeat usage and membership adoption.

For owners, beem combines a modern studio footprint with multiple revenue streams including infrared light therapy, red light therapy, chromotherapy, branded apparel, and nutritional supplements.

Why Invest in beem Light Sauna?

• Backed by Sequel Brands, combining experienced leadership and resources with emerging territory availability
• Built for recurring revenue through memberships and repeat visits
• Flexible ownership models that can fit an executive approach or hands-on ownership
• Small studio footprint with minimal staffing needs and low fixed costs
• Strong marketing approach with digital marketing and presale campaigns to support launch momentum

Why beem Light Sauna Stands Out

beem is positioned as a premium, boutique-style wellness experience that encourages frequent visits through a luxury, spa-like atmosphere. Studios are designed with private suites and high-end touches such as eucalyptus towels, chromotherapy, and guided content that elevate the customer experience and strengthen member retention.

The technology experience is part of the brand’s draw. In-room tablets, smart features, and branded wellness content help create a consistent, modern session that appeals to busy professionals and wellness-focused consumers who value convenience, quality, and a polished environment.

beem’s leadership foundation is also a key advantage. The brand is backed by Sequel Brands in Newport Beach, California. CEO Ryan Junk brings senior executive experience from a global boutique fitness platform with more than 2,700 open studios worldwide, with a track record supporting large-scale growth across multiple concepts and markets.

Financial Overview

• Franchise Fee: $65,000
• Total Investment: $392,047 - $666,947
• Liquid Capital Requirement: $200,000
• Net Worth Requirement: $700,000
• Financing: SBA 7a and franchise finance partners
• Ownership Options: Semi-absentee, absentee, or owner-operator

A Day in the Life as a beem Owner

In the early stages, owners typically focus on setting the business up for a strong opening by overseeing construction, vendor relationships, permitting, and lease negotiations. Once a Letter of Intent is in place, marketing begins and the presale process starts. Many owners hire a general manager early, often their sales lead, to begin driving membership sales while the owner continues to manage build-out milestones.

After opening, the owner’s role shifts to leading the general manager, setting KPIs, overseeing budgets, and protecting the member experience. The general manager typically leads the sauna attendant team, drives sales and membership growth, manages daily operations, and builds community visibility through local engagement and events.

Support and Training from beem and Sequel Brands

beem provides multiple layers of support to help franchisees operate confidently and grow with consistency. The corporate team supports franchisees across sales, member experience, marketing, business coaching, and software and tools.

Sequel Brands provides additional resources across real estate, financing, field operations, recruiting, marketing and creative, technology partnerships, and construction and design. This combined support structure is built to help owners move through site selection, build-out, presale, opening, and long-term growth with a clear roadmap.

Next Steps

Industry experience can be helpful, but it is not required. beem looks for owners who can build and lead a team, manage performance, and execute a proven process. Strong candidates typically bring a mix of management ability, sales leadership and KPI discipline, personability, business experience, and the willingness to follow and implement structured systems.

beem Light Sauna offers a premium wellness concept with a modern studio footprint, multiple revenue streams, and a membership-driven model designed for repeat visits. If you want a wellness franchise supported by experienced leadership with room to secure prime territories, beem is worth a closer look.

Request more information today to explore available territories and learn how beem Light Sauna can fit your ownership goals.