An excellent opportunity to acquire an established Alloy Personal Training franchise in Missouri City, Texas, serving the growing Sienna residential community southwest of Houston. The studio operates from a retail location on Highway 6 and provides coach-led personal training in small groups of up to six members, combining personalized instruction with the recurring revenue model of a membership-based fitness business.
The business generates revenue primarily through recurring monthly training memberships, supplemented by assessments, nutrition-related services, and merchandise. The studio is equipped with strength and conditioning equipment, assessment technology, furniture, fixtures, and operating supplies, allowing a new owner to step into an existing facility with the infrastructure already in place.
The Alloy franchise system provides standardized training methods, member assessment and tracking tools, CRM and scheduling systems, coaching support, marketing protocols, and established brand recognition. The franchise model is designed around recurring memberships and small-group training, offering an alternative to traditional large gyms and fully private personal training.
The studio generated approximately $333,954 in 2023 revenue. The valuation analysis estimates approximately $100,000 in maintainable SDE, with positive EBITDA demonstrated in the historical and projected financials.
The location benefits from an established residential trade area, with Missouri City having approximately 78,600 residents and a historical median household income of approximately $96,700. The surrounding market includes traditional gyms, boutique fitness concepts, and independent trainers, while Alloy differentiates itself through small-group strength training, programmed progression, and member accountability.
The asking purchase price is $310,000. This represents an opportunity to acquire an operating fitness business with an existing member base, trained coaching infrastructure, established systems, franchise support, and functioning equipment rather than building a new studio from the ground up.
Key Highlights:
Purchase price: $310,000
Established Alloy Personal Training franchise
Missouri City, Texas location
Recurring membership-based revenue model
Small-group personal training format
2023 revenue of approximately $334K
Approximately $100K maintainable SDE
Existing fitness equipment, assessment technology, furniture, and fixtures included
Established franchise systems, CRM, scheduling, and training protocols
Opportunity for an owner-operator to build on the existing membership base and growth potential
Qualified buyers can request additional financial information, equipment details, and franchise/lease information during the due diligence process.
