An established, semi-passive Area Representative territory with the nation’s largest laundry franchise system, offered in one of the fastest-growing metros in the United States.
The current Area Representative acquired this DFW territory in June 2021 and has already collected $326,955 in royalties and $136,402 in franchise fees — an ~80% return on the original $590,000 investment in roughly three years, while working only 5–10 hours per week. With 16 stores open, a 68-location development pipeline, and a territory of 8.5+ million people projected to grow 50% over the next two decades, the next owner steps into a proven, income-producing asset with most of its growth still ahead.
Highlights:
· Recurring royalty income. Earnings come from every store in the territory — a cash-flow stream that grows each time a new store opens.
· Franchise-fee upside not priced in. The $1.4M asking price is based on royalties alone; franchise fees the next owner earns from future store sales add value on top of the purchase price.
· A genuine growth runway. DFW is one of the most dynamic markets in the country, and the territory’s store count has only begun ramping toward its 68+ targeted locations.
· Data-backed advantage. The territory is supported by the franchisor’s industry-leading site-selection and operations analytics — the largest data bank in the laundry category — giving every new store the best shot at strong royalty performance.
· Proven demand. Three new stores just opened in Dallas, Denton, and Arlington. A new franchisee is already in site selection, and several existing franchisees are scouting second locations.
· Ongoing lead flow. New franchisee leads arrive organically through the franchisor’s marketing engine, plus an established brokerage network relationship.
The territory’s income is built on two streams:
1. Royalties — ongoing, recurring revenue from every open store in the territory.
o $326,955 earned to date (June 2021 to present)
2. Franchise fees — earned from new franchises sold in the territory.
o $136,402 earned to date (June 2021 to present)
Valuation basis: The $1,400,000 asking price is set at the mid-point of an 8–10× multiple of projected 2026–2027 royalties. Franchise-fee income is excluded from the valuation — a meaningful source of additional upside for the buyer.
Payback in practice: The current owner has recovered ~80% of their original $590,000 investment in approximately three years, on a semi-passive basis.
