It is a rare opportunity to own a home services business that exclusively sells customer savings, increases comfort, and helps the environment. This company specializes in increasing energy efficiency by providing all types of insulation, including blown-in loose insulation, spray foam, and BATT insulation, among others, and energy-efficient upgrades such as air sealing, hatch and can light cover, and junction box cover installation, to homes (residential customers), other businesses (commercial customers), and large industrial projects. Delighted customers save on their utility bills and experience increased comfort and air quality, all while knowing that they are reducing their carbon footprint.
There are many competitive advantages, including proprietary green/low VOC (volatile organic compounds) insulation product which reduces customer’s time to re-enter the home or business and comes with a lifetime manufacturer’s warranty. Superior equipment, tools and technology educate and instill confidence in customers, as well as help owner efficiently manage employees, operations, inventory ordering and management, and finances.
owner’s role is to provide customer estimates; manage small team of trained technicians; establish relationships with customer referral sources like realtors, HVAC repair professionals, builders, etc.; manage finances; set strategic direction; and oversee operations.
Additional Business Benefits Include:
• High customer retention: warranty and service plans generate recurring revenue
• Exceptionally profitable. owner can recoup total investment within 15 months
• Product competitive advantage: head office owns proprietary insulation formulas
• In-house recruiter assists owner with staffing crewmembers
• Favorable tax treatment: business includes depreciable equipment that can offset income at tax filing
• Head office-trained call center handles all incoming customer inquiries generated by targeted lead generation program and can set customer appointments and estimates for owner (first contact is first to contract)
• Marketing and advertising support: head office helps with creating promotional materials, including direct mail pieces and print ads
• No experience is necessary; the head office provides full training and ongoing support
• B2B customer acquisition support: dedicated in-house resources call on contractors in owner’s market to help create partnerships
• Home-based business with low overhead
