MFS Capital Advisors has been exclusively retained to advise the shareholders on the sale of Glow (the "Company"), a prestige hair care brand offering shampoos, conditioners, stylers, and treatment products through an omnichannel business model in the U.S. market.
Before selling the business in 2019 to the current owners, the Company`s founder spent several years -and significant resources- developing products that lead to stronger and healthier hair and provide effortless results with minimal time invested in daily hair care routines.
In the past three years, the current owners (investment professionals with a venture background) laid down a solid infrastructure for the business and executed several key initiatives that will enable the future owner to scale the business on "day 1" post-transaction.
With unique formulations, an ownable marketing angle, and award-winning products, we view Glow as an ideal conduit into niche segments of the rapidly growing prestige hair care market. The Company targets perimenopausal women (i.e., an underrepresented segment with high discretionary incomes and pressing hair issues), and Glow`s products work exceptionally well with curly hair customers (e.g., Hispanics).
Select Investment Highlights:
- Underutilized beauty asset with a line of award-winning prestige hair care products that deliver clinically proven results
- Proven market demand (over $2 million in Revenue to date with triple-digit YoY top-line growth during D2C channel testing efforts)
- Resilient & rapidly growing industry and a major white space opportunity to serve a large and wealthy segment (35-54 age group)
The attached teaser provides additional information about the Company. If you are interested in learning more, please return to us a signed copy of the attached NDA. Once an NDA is executed, we can provide access to a detailed CIM and answer questions over the phone.
